5 Ways to Get Started Using SQL for App Optimization

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As we discussed last week, rapid growth to your product requires custom analytics. Custom analytics allows you to answer almost any question that you have about your data and users and enables you to maximize the value of your data. Getting direct SQL access to your customer data (also known as event data) is particular […]

Why Custom Analytics is Necessary to Achieve Rapid Growth

rishi sethiNews1 Comment

As we wrote last year, product managers, marketers, designers and executives across all organizations consistently tell us the same thing: “Analytics Tool X can’t answer all of my questions, especially the questions I really need answered.” Analytics tools generally have a dashboard that gives high level reporting and a section for more granular reporting that […]